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Press release: British Tech Company Smarter Partners With German Giant Liebherr Domestic Appliances

By August 31, 2017 In the Press No Comments

Connected home startup, Smarter, has entered into a partnership to provide their wireless technology to German appliance manufacturer, Liebherr.

The wireless FridgeCam enables any fridge to become smarter by taking a picture of the contents and sending the image to any phone or tablet.

In its joint mission to connect millions of homes, Smarter’s patented new product, the FridgeCam, is planned to be sold with every Liebherr SmartDevice-enabled fridge across the world. This modular system allows both partners to accelerate their market share of the connected home by providing this technology to their existing customers.

This partnership was announced this week at IFA Berlin 2017, with both Companies in attendance showcasing the partnership and new technology.

Liebherr has long been innovating for the connected future. The Liebherr MIA speaker allows customers to use voice recognition to create shopping lists and the Smarter FridgeCam completes their package in being able to offer customers a fully automated shopping experience. The connected accessories are all linked to the Liebherr SmartDeviceBox, which provides access to a more tailored customer experience as well as the ability to receive importantinformation from the fridge.

This partnership forms the perfect alliance of technology and quality to provide a Smarter future for a traditional industry.

Steffen Nagel, Managing Director of Liebherr Domestic Appliances Division said:

“In this partnership with Smarter, we combine the durability and efficiency of our appliances with Smarter’s patented technology to accelerate Liebherr’s position in the connected home. The modularity of the FridgeCam™ enables Liebherr to offer a totally new customer experience adding value as the intelligence of our appliances grow over time. We are excited to be working with Smarter as the leading connected kitchen start-up and look forward to the future.”

Isabella Lane, Managing Director of Smarter said:

“We are pleased to announce that Liebherr will be our first partner for the Smarter FridgeCam. By providing our technology to a leader of quality home appliances, we can enhance and change the way people shop, benefiting millions of customers. Liebherr are a forward thinking company and they share our vision of a smarter future. This collaboration cements both Companies’ position in the connected home whilst revolutionising a long established and vital industry.”

The FridgeCam

  • Wireless camera that attaches to the inside of any fridge.
  • Connects the fridge to a smartphone via app.
  • Makes the contents visible so that you never need to duplicate shopping or waste food again.The technology enables: Expiry notifications for fridge contents.
  • Replenishment notices to prevent running out of items.
  • Recipe suggestions to use the contents of your fridge.
  • Integrate with other third party devices.


The Smarter FridgeCam takes a snapshot of the contents of the fridge every time the fridge door is shut. The information is then stored in the cloud and displayed on the app. Using the app, you can check the contents of your fridge from wherever you are.


About Smarter

Smarter is an award winning connected home company based in London. Founded in 2014 it is now one of the leading technology providers to the appliance industry, supplying major retailers all over the world. Smarter is changing the way we live and shop byusing technology to save time, money and energy.

About Liebherr

Liebherr -Europe’s largest privately owned refrigeration manufacturer -was established in 1954 and today more than 2.2 million appliances leave various production plants each year. The brand has developed into one of the market leaders in the domestic and commercial appliance area and is a symbol of quality all over the world. Liebherr, a global leader in premium refrigeration is a family owned company based in Germany.With 63 years of experience in cooling, Liebherr sets the pace with continuous product innovation and a proactive approach to responsible manufacturing.

For further information please contact:

Michael Hutchison, Smarter Marketing Executive

E: michael@smarter.am
W: smarter.am

Contact person Claudia Meindl

Email: claudia.meindl@liebherr.com

Press release: British Tech Company Smarter Partners With German Giant Liebherr Domestic Appliances
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