Reduce your food waste this New Year, with the help of your FridgeCam!

At the start of the year, YouGov conducted a survey showing the most popular New Year’s resolutions for 2018 where eating better, exercising more and spending less topped the list. But what about reducing food waste as a New Year’s resolution? With 1.6 billion tonnes of food wasted each year, which is around one-third of the food produced globally, we should be thinking about wasting less food, saving the planet and saving us money in the long run.

WRAP estimates that the average household throws away £700 worth of food a year, with this in mind, how can we do our part to make a change globally? FridgeCam is designed to help reduce food waste by up to 50% and save you money every year. With FridgeCam in your kitchen, you can track the contents of your fridge in order to ensure that you consume them before their best before date approaches. This also enables you to cook efficiently as you are prompted to use up the items in your fridge and produce creative recipes as a result!

How many times have we all been rushing home from work, wondering whether we need to buy Milk or Cheese to add to our dinner tonight, but there is no solution in mind? It’s a universal norm, you either end up at the grocery shop, double purchasing items unnecessarily or you come home to an empty fridge, only to find stale Milk and mouldy cheese! FridgeCam solves this problem with a quick and easy App, Smarter 3.0, that allows you to see the contents of your fridge from anywhere, whether you’re rushing home from work or even from the comfort of your bedroom.

It’s a tiny revolution for your fridge, you won’t double up on groceries meaning less food waste and smarter spending! All for a fraction of the cost of buying a brand-new smart refrigerator!

Most of us stumble into the New Year with the desire to compensate for our overeating and overspending. So, this year, let’s make a conscious decision to adopt a healthy lifestyle for more than just a few months! Use your FridgeCam to track expiry dates of the spinach for green juices, fresh fruit to add to yoghurts in the morning and even use up your tomatoes and vegetables to add alongside your chosen protein sources. Be efficient with your spending and meal planning as opposed to leaving it to the last minute which causes snacking and unhealthy choices. Plan your healthy meals and create your shopping list ready for your next shop.

We hope you had an incredible festive period, now let’s start 2019 fresh! New habits, new gadgets and a prosperous future!